Embracing your gray together as a couple? Over time, gray hair can become dull, dry, unkempt, and difficult to manage for men and women…even more so if you have multicultural hair. The cuticle can be thicker than other hair types and prone to excessive dryness due to tighter curl patterns. Curly, coily, or textured hair also tends to be more fragile, requiring special care when combing and brushing your gray hair.

It’s important to establish self-care rituals designed to tackle the texture and soften your coarse gray strands. If you’re looking for some guidance, here are some sweet tips from our team of experts. 

  1. Wash your hair no more than twice a week with purple shampoo and conditioner. Go Gray Purple Toning Duo Shampoo & Conditioner are designed to help neutralize yellow tones due to exposure from UV rays, heat appliances, and the minerals in your water. Vitamin B5 helps strengthen, nourish, and condition hair, helping to maintain its bright silver, gray, and white hues. Without continued use, hair can turn dull and brassy. This applies to men’s beards too. 
  1. Blot out excess water with an absorbent towel. Detangle your hair with upward strokes instead of downward strokes to help prevent breakage and split ends.
  1. Gently mist your hair and scalp with water in between shampooing, especially if you’re working out. Tie or cover your hair with a satin scarf or cap every night to protect it from excessive breakage.
  1. A weekly moisture mask application will help soften silver strands, so they maintain their purest tone. Each 1 oz packet of our Go Gray Purple Toning Masque is infused with purple pigment for cancelling out unwanted yellow, red and brassy tones. This will revive and brighten the natural gray tone in hair and in men’s beards. Key ingredients that deeply condition hair include Oat Bran to help soften and smooth hair while Vitamin B5 and Orange Peel Extract help hydrate and moisturize. Squalene protects from heat and reduces frizz. The creamy formula is a luxurious addition to your beauty or man care routine.
  1. Don’t be afraid to use oils to seal in moisture! If you’re still struggling with dryness, use the masque twice a week.

Remember, showing love to your silvery gray hair is the ultimate freedom! There’s really nothing more beautiful than the confidence of being natural.