Transitioning from summer to fall can feel like a gentle shift or a shocking blow to our rhythms and routines. And while many of us can find beauty in change, others resist it because it pushes us out of our established comfort zones and challenges our “normal.”
For those of you choosing to embrace your gray hair during this seasonal transition, the process of waiting for your artificial hair color to fade is far from a gentle shift. In fact, it can be lengthy and feel overwhelming. The dark tones and demarcation lines left behind are unavoidable and often fade resistant.
Luckily, Go Gray products can help speed up the fade game with the first two phases of its multiproduct system.
After you have lightened tough dyes using the Go Gray Revitalizing Treatment, the next step to further fade hair color is in your regular cleansing routine. Designed to help detoxify the scalp and strands of product buildup, dirt, and excess oil without stripping it of its natural moisture, the Activated Charcoal Shampoo and Charcoal Conditioner leaves hair smelling fresh while helping gently fade and remove resistant hair color.
Activated Charcoal, known for its purifying properties, is processed at a very high level of heat. When the maximum temperature is reached, the charcoal is then activated and reduced in size to a fine, porous powder. Shampoos that contain Activated Charcoal cleanse and remove more impurities and artificial color pigment than shampoos that do not include it as an ingredient.
Our innovative cleanser works to remove hair color from strands to further expose the underlying gray and silver tones. It gently detoxifies hair, removing product buildup, dirt and impurities. The deep clean promotes scalp health by drawing oils and dead cells away with every shampoo. That means in addition to absorbing excess oil, it helps keep the follicles clear, allowing your gray a clear path as it grows in.
Gray hair often has a coarse texture, so conditioning is crucial in providing essential moisture to rehydrate strands from roots to ends. Our conditioner contains Oat Bran and Orange Peel Extract to infuse hair with maximum moisture, rebalancing hydration after the cleansing process. Plant-based Squalene helps prevent frizz and flyaways while Pro-Vitamin B5 helps give hair its healthy appearance without sacrificing its integrity and manageability.
Perfect for all hair types and textures, incorporate our clarifying duo into your hair routine, using it 2-3 times weekly until the darker color has faded.
