Most people embracing their grays want to fade their artificial color, which is often darker in tone and leaves a harsh demarcation line which is the stark line of contrast where your artificial color meets your natural silver tones. But waiting for your hair dye to fade can be a lengthy process, and some darker permanent colors may not fade at all. For those of you who are transitioning from artificial dye to natural gray, there are products that can help speed up the process. Go Gray is designed to kickstart the fade game with the first two phases of its multiproduct system.
After you have lightened tough dyes using the Go Gray Revitalizing Treatment, the next step is to further fade color in your regular wash routine with the Activated Charcoal Clarifying Duo. Designed to help detoxify the scalp and strands of product buildup, dirt and debris without stripping it of its natural moisture, this clarifying duo leaves hair smelling fresh while helping gently fade and remove resistant hair color.
Activated Charcoal has gained traction in beauty products after appearing in many skincare formulations as a way to deeply cleanse the skin. Haircare brands followed suit, creating products that exfoliate and detoxify. It might sound odd for a beauty product, but rest assured this isn’t the same stuff you are throwing in your barbeques.
Activated Charcoal, known for its purifying properties, is processed at a very high level of heat. When the maximum temperature is reached, the charcoal is then activated and reduced in size to a fine, porous powder. Clarifying shampoos, and those especially which contain Activated Charcoal, cleanse and remove more dirt and debris and artificial color pigment than shampoos that do not include it as an ingredient.
CLEANSE
Formulated with Activated Charcoal, this innovative cleanser works to remove hair color from strands to further expose the underlying gray and silver tones. It gently detoxifies hair, removing product buildup, dirt and impurities. The deep clean promotes scalp health by drawing oils and dead cells away with every shampoo. That means in addition to absorbing excess oil, it helps keep the follicles clear, allowing your gray a clear path as it grows in.
CONDITION
Gray hair often has a coarse texture so conditioning it is crucial as this provides essential moisture and rehydrates from roots to ends. The Activated Charcoal Conditioner in the Go Gray Clarifying Duo contains Oat Bran and Orange Peel Extract to infuse hair with maximum moisture, rebalancing hydration after the cleansing process. Oil-derived Squalene helps prevent frizz and flyaways while Pro-Vitamin B5 helps give hair its healthy appearance without sacrificing its integrity and manageability.
The Clarifying Duo is perfect for all hair types and textures. Designed to be incorporated into your hair routine as you fade your color, use it 2-3 times weekly until the darker color is no longer prominent.
