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Going Gray Never Looked So Good
Liberate yourself and upgrade your look by ditching the dye. Whether thinking of transitioning to your natural gray, mid way through a transition or already embracing your gray and silver. Go Gray is a system focused to meet you at every phase of your Go Gray journey, from lightening tough dyes to soften the grow out, to further removing color and revitalizing hair health, look and feel.
Our gentle and effective, pro-grade formulas help remove, revitalize, and rejuvenate tresses from top to tip. Transitioning to gray is about the journey and Go Gray is there for every phase.
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The Go Gray System
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Before
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Remove
Gently remove unwanted hair dye
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Fade
Gradually fade and hydrate
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Maintain
Tone and condition
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Treat
Brighten and hydrate
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What Sets Us Apart
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Certified by The Vegan Society
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Formulas are free of animal testing, animal products and animal by-products
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Proudly a Woman-Owned Business